This post originally appeared on O’Reilly Radar (“Why big data is big: the digital nervous system”). It’s republished with permission.
By Edd Dumbill
Where does all the data in “big data” come from? And why isn’t big data just a concern for companies such as Facebook and Google? The answer is that the web companies are the forerunners. Driven by social, mobile, and cloud technology, there is an important transition taking place, leading us all to the data-enabled world that those companies inhabit today.
From exoskeleton to nervous system
Until a few years ago, the main function of computer systems in society, and business in particular, was as a digital support system. Applications digitized existing real-world processes, such as word-processing, payroll and inventory. These systems had interfaces back out to the real world through stores, people, telephone, shipping and so on. The now-quaint phrase “paperless office” alludes to this transfer of pre-existing paper processes into the computer. These computer systems formed a digital exoskeleton , supporting a business in the real world…
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